No Activision Booth at E3 This Year

No Activision Booth at E3 This Year

While Activision are "proud to be participating in this premier video game event" that is E3, they - like EA - won't have a booth at the show, choosing instead to focus on a community event that'll be held in spring.

Activision aren't skipping E3 entirely; they'll be showcasing this year's Infinity Ward-developed Call of Duty game in partnership with PlayStation:

In June, we’re going to be at E3 showcasing gameplay from Infinity Ward’s ambitious new game. We’re looking forward to sharing exciting new details about the next great Call of Duty game in partnership with our friends at PlayStation. We’re proud to be participating in this premier video game event, but won’t have an Activision booth on the show floor.

We’re also going to be celebrating the community this fall at the Call of Duty Championship, marking the epic conclusion of the first season of the Call of Duty World League, and holding a major community event that will give fans special insight and access to the world of Call of Duty.

There's a good chance that Destiny will have at least some sort of presence at the show, with a "large new expansion" on the way and a sequel on the cards for 2017. Activision are also publishing PlatinumGames' Teenage Mutant Ninja Turtles: Mutants in Manhattan, which is due out this winter, but Call of Duty is the only game they've specifically mentioned for E3.

In January this year, EA similarly announced that they wouldn't have an E3 booth. Instead, they're hosting their own event in the days prior to E3, which will be open to the public.



 

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Comments Comments (9)

 
Posted by SpawnSeekSlay
On Thursday 3 Mar 2016 11:00 AM
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Is E3 dying as a games hub?
Seems all these big companies are going to be going out on their own with their own announcement shows/gigs.
 
 
 
Posted by Bank
On Thursday 3 Mar 2016 7:13 PM
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Wellll E3 lost Jack Tretton a couple years back so it can't get much worse...
 
 
 
Posted by mchumdinghy
On Thursday 3 Mar 2016 7:18 PM
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Sign of the times I guess, the best exposure is shifting from traditional expo style to having Internet personalities play your games on twitch and YouTube. Kinda sad, I love a good press conference
 
 
 
Posted by ChieftaiNZ
On Thursday 3 Mar 2016 8:28 PM
1
Here, I'll save you the trouble
Call of Duty: You know the Drill is announced.
You know the drill.
 
 
 
Posted by captain X nz
On Thursday 3 Mar 2016 9:49 PM
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Guess the decline of Skylanders has emptied the E3 budget...
 
 
 
Posted by Ron
On Thursday 3 Mar 2016 9:59 PM
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3 March 2016, 11:00 AM Reply to SpawnSeekSlay
Is E3 dying as a games hub?
Seems all these big companies are going to be going out on their own with their own announcement shows/gigs.
Pretty much this. The cost of attending greatly outweighs rolling announcements out via YouTube, Twitch & social media.
 
 
 
Posted by Outlaw213
On Friday 4 Mar 2016 5:04 AM
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Still feels weird seeing call of duty being shown at Sony Press Conference.
 
 
 
MikeWise
Posted by MikeWise
On Friday 4 Mar 2016 1:40 PM
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What? Activision is releasing another COD!?!
I thought I could smell a beaten dead horse?
 
 
 
Posted by ninja
On Monday 7 Mar 2016 8:39 AM
1
Times do change and the internet is more cost effective to announce new games